Nathalie's Blog

Resource List: 1.       Human Capital- Design : I believe that my productive will be one-of-a-kind because I have yet to hear of anyone selling anything even somewhat similar.  -         Valuable: extremely, my product will have a better chance at selling since it is unique. -         Rare: yes, one-of-a-kind. -         Inimitable: yes, unless I get a patent. -         Non-substitutable: no other service or product provides what I am offering with my product.  2.       Human Capital- Creativity : The innovative manner in which I am instilling the information is unique for the moment.  -         Valuable: extremely, this makes my product stand out making it unique. -         Rare: yes, no one else has...

1.  Link to my video  In my last pitch, I was told that my pitch was good and easy to understand. The only thing that I really needed to fix was the length. It was a tad bit too long last time. The one feedback I got that surprised me as that one peer stated that he could tell I had viewed other pitches i order to make mines good. I took the feedback I got and deleted some parts that I was told could be left out. Specifically, some parts from my opening and the statistic I had included. Since this is only my second pitch, I don’t have it completely memorized just yet. However, I am more comfortable in front of the camera. 

I chose to read the book,  The Art of Social Media: Power Tips for Power Users.  I believe that the authors of this book emphasize the importance and effect that social media can have on your brand/company. They give tips on how to create powerful social media pages on all platforms. Their put much focus on explaining how social media is a tool that can benefit entrepreneurs immensely if used right. The also explain that social media can just businesses if not used correctly. Social media is an important if not one of the main areas that can build or destroy a brand/company. In ENT 3003 we practice being entrepreneurs by thinking creatively and identifying innovative solutions. Throughout this class we have done assignments that has helped students understand who our customers are and how we can shape our product to our target market. This book sends a similar message in that it teaches readers how to market themselves and/or company on social media. What companies post o...

1.       My name is Nathalie Perez and I am a senior dual majoring in Sociology and General Business Studies. My goals after I graduate are to work for a few years then go to graduate school to attain my Masters in School Counseling. I wish to work as a Guidance Counselor in a middle school in the future. I have a talent of making people feel comfortable with me and can easily make them see a new point of view. I have plenty experience participating in the nightlife of college students and am aware of what actually happens on college campuses and what appeals to students because I am one. Furthermore, I have a deep passion for helping people in every aspect and I love giving people the opportunity to grow on their own. If I were to start this business concept, I think it would definitely make me fill fulfilled. I think that aspect would play a big role in my life. I want to make an impact on people and change the way college students view drinking.  ...

1- Alicia Baker She is the Assistant Director for Gatorwell at UF and concentrates on alcohol, tobacco, and other drugs wellness. She is engaged in the same type of goals that my business has, promoting safe drinking practices for people. Therefore she fits in my domain expert slot. I searched online to see how is the person at Gatorwell that would speaking to would most benefit my business, then I went to gatorwell and spoke with her. She didn’t ask for anything really in return for listening to my business idea, she was glad to help out a student. Including her in my network would benefit me because not only would I have someone professional who is an expert in tis topic to give me credibility, but also because she would be a better resource to aid me in perfecting the small details of my product.  2- Nora Kilroy She is the Director of Off Campus Life for UF. She has received her  M.Ed. in College Student Personnel/Counseling from the University of Southern Mis...

My product can be sold to both businesses and individuals, however, its more likely that only businesses will purchase this. Therefore, I have described a business entity as my avatar.  The year is 2017 and the board of directors for Florida State University (FSU) has been under heavy heat from parents, the media, and donors due to increased hazing incidents on their campus. This university lacks diversity and campus life is controlled by Greek life. Their Greek life has been highlighted due to increased injuries and ‘accidents’ that occurred because of binge-drinking and hazing incidents. Furthermore, the university has strict rules against hazing and especially with alcohol. However, it happens either way. Their campus is filled with some infographics in black, gold, white, and garnet detailing the hazards of binge-drinking. This university already struggles to maintain a high reputation and these incidents have only added more heat to the fire. They need to fix their reputat...

https://www.youtube.com/watch?v=7DRuMOWNwXM I did not submit a pitch for the previous assignment so I did not use any feedback and haven't changed anything.